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When I woke up at 2:30 in the morning on October 19, 2003, I had two simple words form in my mind for the name of a company I had been thinking about starting: Brand Aid. As I started thinking about this as a name, it became more and more clear that it was the right choice, as it simply defined for me what kind of service I provide and the manner I provide it. Read More »

Jeremy Mansfield
March 13, 2014

Hallelujah! Chrome beta is now going to be supporting the srcset attribute. As we all know, today’s web is comprised of laptops, desktops, hi-def TVs, smartphones, tablets and other devices with diverse screen sizes and pixel ratios. Delivering the same image resources to all devices can lead to slower page load times and clogged up bandwidth. Read More »

Todd Vance
February 28, 2014

While in development of our latest version of The Ernest Hemingway Collection website, we ran across a neat little resource called “Hemingway App”. As an ode to the man who was a passionate perfectionist with well-crafted words, two brothers and copywriters, Adam and Ben Long, sought out to quell the deadline frustrations of their own work and come up with something that would be a second set of eyes to go over what they’ve written before they sent it on to a proof reader or their bosses. Read More »

Jeremy Mansfield
February 20, 2014

When I started out searching for a global solution with a “one and done” approach to placing Pinterest’s “pin it” button on a page and wrote about it in a previous post, I didn’t quite expect the sheer volume of responses from users out there searching for the same thing. Read More »

Jeremy Mansfield
January 10, 2013
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